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Partner to Univision for 20+ years, the country's largest provider of Spanish-language content, MODCO was tasked with delivering a compelling media plan that would speak to the 2019 Upfront season and reach high level decision and deal-makers in the advertising community.

Through a channel mix inclusive of national B2B reaching digital display, mobile and print as well as digital OOH in key locations across NY and Chicago, MODCO aided in Univision seeing Upfront volume increase vs. the previous four years.

This past year we have been proud to launch Vix, the hottest new Spanish language streaming platform.

20+ years
as a brand partner
Hugely Successful
Vix streaming platform service launch
benchmarks year over year